Privacy Notice
(GDPR) General Data Protection Regulation 

Our website collects data from visitors throughout the website experience. This is largely to provide a level of interactive functionality that would otherwise be ineffective without collecting a minimum amount of data. Some data is also used to analyse your experience anonymously to develop and improve website functionality.

We will not sell your data to third parties, allow any access to the data that isn’t necessary to honour orders we have in place or store excessive amounts of data we no longer need.

Definitions

Data Subject – any living person.
Third Party – another company who we work with to provide services to the Data Subject.
Personally Identifiable Information – data belonging to the Data Subject that can be used to uniquely identify them.
Data Controller – any organisation that stores Personally Identifiable Information.
Data Processor – any organisation that works on (processes) Personally Identifiable Information.

How we obtain your data

We collect data from the Data Subject during the usage of this website. Some of that data may be Personally Identifiable Information. This may be entered into web forms or provided to the website by the browser (such as IP address).
We may also obtain Personally Identifiable Information about the Data Subject from a Third Party as part of a contract to work with that data.

How we use your data

We primarily use data from the Data Subject either to provide necessary functionality on this website and to supply our products and services. We may also collect additional data to satisfy other legal requirements, such as is required for e-commerce.

Third Parties which have access to the data collected

We work with several Third Parties to provide the service the Data Subject receives.
In all cases there is either an explicit contract in place between ourselves and the Third Party, Terms and Conditions or another legally binding relationship.

The data will likely be shared with:

Our courier network for delivering orders.

Marketing

We will not share your data with any Third Parties for marketing purposes unless the Data Subject has explicitly opted in.

Third Party Cookies

We allow Google Analytics to operate on this website in order to provide necessary anonymous analytical data. This may result in a small amount of Personally Identifiable Information being collected but this is only used as statistics and not for identification purposes.

Data Security and Storage

We will store data only as long as necessary to fulfil the purpose for which it was obtained. Some data may be held for longer if it is either held on other systems that have not been updated, in backup data that has not expired or because of another lawful basis.

Personal data protection principles
We adhere to the principles relating to processing of Personal Data set out in the GDPR (as follows) which require Personal Data to be:
1. processed lawfully, fairly and in a transparent manner
2. collected only for specified, explicit and legitimate purposes
3. adequate, relevant and limited to what is necessary in relation to the purposes for which it is processed
4. accurate and where necessary kept up to date
5. not kept in a form which permits identification of Data Subjects for longer than is necessary for the purposes for which the data is processed
6. processed in a manner that ensures its security using appropriate technical and organisational measures to protect against unauthorised or unlawful processing and against accidental loss, destruction or damage
7. not transferred to another country without appropriate safeguards being in place
8. made available to Data Subjects and Data Subjects allowed to exercise certain rights in relation to their Personal Data

Data Subject’s rights and requests

Data Subjects have rights when it comes to we handle their Personal Data. These include rights to:
1. withdraw consent to processing at any time
2. receive certain information about the Data Controller’s Processing activities
3. request access to their personal data that we hold
4. prevent our use of their personal data for direct marketing purposes
5. ask us to erase personal data if it is no longer necessary in relation to the purposes for which it was collected or processed or to rectify inaccurate data or to complete incomplete data
6. restrict processing in specific circumstances
7. challenge processing which has been justified on the basis of our legitimate interests or in the public interest
8. object to decisions based solely on automated processing, including profiling
9. prevent processing that is likely to cause damage or distress to the Data Subject or anyone else
10. be notified of a personal data breach which is likely to result in high risk to their rights and freedoms
11. make a complaint to the supervisory authority
12. receive or ask for their personal data to be transferred to a third party in a structured, commonly used and machine-readable format.

Updates to our Privacy Notice

This Privacy Notice will be reviewed regularly and this page will be updated with changes.

If you have any questions or concerns regarding the use or disclosure of your personal information, you can contact us by sending an email to studio@silverwallart.co.uk